International Marketing (Global)
| Course | Course Title | Class | Lab/ Shop | Clinical/ Co-op | Credit |
|---|---|---|---|---|---|
| MKT 224 | International Marketing (Global) | 3 | 0 | 0 | 3 |
| Prerequisites: None | |||||
| Corequisites: None | |||||
| Effective Term: Summer 1997 | |||||
This course covers the basic concepts of international marketing activity and theory. Topics include product promotion, placement, and pricing strategies in the international marketing environment. Upon completion, students should be able to demonstrate a basic understanding of the concepts covered.
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This Course can be found in these Programs of Study
- Business Administration - International Business REVISED - Certificate (Day, Evening and Online)
- Business Administration - International Business Global Track REVISED - Associate in Applied Science (Day, Online)